Published in an article about Integrated Value Model

I had the opportunity to contribute to an article on IVM, or the Integrated Value Model with Beth Martin and Basil White.

The volume, "Using Strategy Analytics to Measure Corporate Performance and Business Value Creation" included the article, title "The Integrated Value Model (IVM): A Relational Data Model of Business Value."

https://www.igi-global.com/chapter/the-integrated-value-model-ivm/285852